Barney Stinson–the man, the myth, the legend–can teach us how to stand out in the competitive job market. Sure, he can also teach guys how to rack up the one-night stands, but let’s just let that rest for now. Beneath that Star Wars-loving, tailored suit-wearing exterior there is a professional who succeeds at pretty much everything he does. Interested in doing the same, but with your job search and professional life? Then by all means, read on.
Dress to impress. The man wears suits like it’s his job. He even sleeps in one, for Pete’s sake. While that might be a bit extreme, the point is made. In most cases, it is better to be overdressed than the only person in the room wearing jeans and a frat boy tank top.
Tell a story–with your resume, that is. Barney’s detailed tales of busty babes and bro code history always have his friends’ attention, and tend to have that “stick” factor. When tailoring a resume or cover letter, it is always good to keep Mr. Stinson in mind–paint a picture and tell a story that sticks. (Lies, exaggerations and racey escapades excluded.)
Live by the code. Not Barney’s infamous Bro Code, but close. Know the company’s code of ethics, and how it aligns with your own.
Sell yourself. Every episode, we see Barney sell himself to a myriad of women. Often times it is using some alias out of his personal playbook, but you have to commend the guy for recognizing his opportunity and going for it. The take away here is that you are your biggest advocate, and if you can’t sell yourself, no one can. Be your own salesman, and recognize your target audience.
Lastly, get creative. The King of Bro Code certainly does this well with his playbook, (the Lorenzo von Matterhorn is my personal favorite), and the same should be done when searching for a job. Create an online portfolio that showcases your unique creative style, spice up responses to interview questions by using non-generic examples and find a way to set yourself apart from the rest.
Go ahead. Make Barney proud.